How to Write an Impressive Letter of Intent

The steps leading to graduate school are often a test to see if you can handle the rigors of your program. Every element of the application is used for a specific purpose, with the letter of intent being weighted as one of the most important parts of your application. Test scores, work experience, and educational background are used as ways to filter out applicants. However, the letter of intent is what will help recruiters remember you. Beyond that—it gives them an opportunity to see if you know how to sell yourself as the perfect fit for their program. The ability to write a convincing letter of intent can make or break your chances of getting into your dream program.

In the past few weeks, my husband has been preparing to send off close to a dozen applications for graduate school. It's a lot of money and even more work to apply, which is why I've compiled some of my thoughts on how to write a letter of intent that commands attention. Opinions on how to do this vary—probably because every school has different writing prompts and requirements. Across the board though, these tips will help you write like a boss!

1. Be Authentic

Too many people fall into the trap of saying what they believe a person wants to hear, even if it's not true. That's a bad idea (especially as you write your letter of intent)! Remember, the review board members have looked at hundreds of applications during their careers and they'll probably be able detect anyone who's not being genuine.

Throughout your letter you'll want to sprinkle stories, thoughts, and experiences that showcase a bit of your personality and what makes you unique. They should walk away from your letter being able to recall it later because of some of the subject matter.

For example: I read a letter the other day from a woman who described the poignant experience of living with her father who has a very extreme version of Narcissistic Personality Disorder. She didn't describe the specifics, rather how it impacted her—and I am still able to remember it.

This is what you want the committee to experience when they've read your letter of intent. They should be able to give your letter some sort of title because of how clearly you portray yourself.

So, share how your paradigm shifted on that humanitarian trip, or how it changed your life when you found out your dad has cancer. Of course—whatever story you tell should relate to your field of study, and should be brief because it should act as a garnish more than the main course.

***On that note, remember to not be too vulnerable in what you share. Keep the tone of the letter as professional as possible. Your story should show that you are capable of learning, growing, and improving.***

2. Articulate with Simplicity

Don't try to wow the committee by using words you wouldn't use in a standard conversation. This makes you look like you're trying too hard. Additionally, it will disrupt the flow of your writing.

You've taken your admittance exams (such as the GRE, GMAT, or LSAT) and they are already aware of how smart you are. Test scores, GPA, and your educational background are part of their preliminary sifting and sorting. If you didn't meet minimum requirements in those arenas, your letter of intent will do very little to convince them to give you a second look.

Your letter is the place for you to toot your horn!

Show the committee why you're a good fit, and don't be shy about it.

I'm not saying you should be arrogant or obnoxious in the way you do it though. You can showcase your strengths, talents, and abilities by being straightforward. Show—don't tell.

Keep your letter to the point and your committee will have an easier time remembering why it is that they want you in their program.

After you've written your first draft, read through it with this question in mind:

Why is this sentence a necessary part of my letter?

If you can't put your thumb on why certain details are needed, cut 'em! Trim whatever "fat" you can. Vary your sentence lengths so as to keep the attention of your audience.

Print your letter off so you can mark it up. Above each paragraph, give it a title of what it is describing, such as: "work experience", "undergraduate research", "career goals", or "program strengths". If the paragraph is too jumbled to have one descriptor, you need to reorganize your letter so it's a little more clear.

3. Do Your Research

Your application must show that you're invested in the program. For any one graduate degree, there's at least a few dozen schools offering it. Program directors are aware that anyone with a brain will probably apply to at least a handful of schools, and that you've got some backup plans.

Think of it like dating—nobody wants to be "Plan B".

Making general comments about the surface details of the program won't get you anywhere. Research the course descriptions, the professors, and the program specialties. If there's a professor you want to work with, you may even want to read some of what they've published.

When you mention the intricate details of the program, and why you like them, it will catch the attention of your audience. It may very well be that they played a hand in building the program into what it is. Appreciating their work is a great way for you to land an interview!

If there is a specific professor you want to work with, be careful to not put all your eggs in one basket. The reasoning being that they may not be taking grad students the year you apply, or you may not be a good fit together, so you don't want the committee to discard your application because you are too narrow-minded.

Mention the professors, and how much you would love working with them, but focus more on the subject matter you want to delve into during your graduate program.

Beyond looking at their website, leverage some of the other resources available. Call the program director and network with current student and alumni. Ask them your questions, and dig up the details of the program.

4. Draw a Connection Between Your Goals and the Program

Showcase your goals and how you'll get there.

Before drafting your letter of intent, thoughtfully consider the goals you have for your career. What kind of stepping stones are necessary to reach those goals? What kind of niche do you hope to have? Any specialties?

As you're doing your research you may notice that the program has a special emphasis which lines up well with your goals. Or, the professors have had the type of experiences you want. As you're writing your letter, be clear that their program will enable you to meet your goals. Beyond that, give them the sense that you are committed to being the type of alumni who will bring prestige to their university.

5. Explain Gaps in Your History

If you've taken a year off, or have been away from school for a long time be sure to address it in your letter. It doesn't take long to bring the committee up to speed, and can be done in a way that helps you keep your dignity. Explain the situation clearly and how you overcame your obstacles. Highlight the strengths you've gained from the experience... this will enable the committee to see that your time off has made you an even more impressive candidate.

6. Get Some Eyes on Your Letter

Of course, you should proofread your letter when you feel it is close to being finished. Be sure that there are no errors in spelling, grammar, or punctuation. Follow the guidelines given by the university for the letter. Be exact!

When you have a copy that seems to hit the mark, send it to at least three other people: 1) a family member, 2) a friend, and 3) a professor.

Your family member knows you well enough to know what kind of strengths you have, and how your life experiences have molded you.

Your friend can also highlight your talents, but is probably more comfortable calling you out on anything that needs tweaking.

A professor has had experience with getting into grad school and has probably sat on a few committees as a decision maker. They'll be able to give you tips on what to accentuate and what to leave out.

Plan well in advance to write your letter of intent. Some people suggest to give yourself about three months to write it (that's not even including the rest of the application). The letter must be concise, captivating, and compelling. It will require revisions, so plan ahead!

Have your letter go through a few hands before you send it.

Go Get 'Em

Be yourself, do your research, and leverage your strengths. With these tips and a bit of work, I know you'll knock it out of the park!

Connie Hilton is a blogger, editor, and communication expert. She loves writing about entrepreneurship, business, and how to better present yourself. You can connect with her by emailing her at chilton@lettersetword.com.